Tuesday, August 25, 2020
Programme Evaluation Skill-Based Language Teaching Approach
Question: Portray about the Program Evaluation for Skill-Based Language Teaching Approach. Answer: What are five convincing explanations behind showing letter acknowledgment and naming? The five convincing purposes behind showing the letter acknowledgment and naming are as per the following: English arrangements with the framework identified with the alphabetic composition, subsequently letter acknowledgment helps in the learning of the alphabetic standards. Mindfulness towards the phonological Correspondence of the letters and the sounds Letter acknowledgment and naming will likewise help in improving the jargon and the oral understanding, for example, the talking, tuning in, expressive language and responsive (Dincer and Yesilyurt, 2013). What proof scatters the conviction that dyslexia originates from inadequacies in the visual-perceptual framework? Dyslexia is characterized as such a learning issue, that is obvious as a trouble in perusing, or spelling and furthermore in some science cases. The perusers influenced by the dyslexic yield more slow reaction when contrasted with the non-dyslexic perusers while naming the articles (Dincer and Yesilyurt, 2013). What represents the misidentification of letters such asbanddby understudies with dyslexia? The misconception of the letters b and d by the understudy is because of trouble in explicit realizing, which causes issue in the riding, composing or spelling the things. The scholarly inability or the neurological deformity may likewise be the explanation of misidentification. What is the twofold shortfall? Twofold deficiency is characterized as such a hypothesis of dyslexia, that an individual shortage in the two significant aptitudes likewise offers ascend to the perusing exhibitions of the most reduced level and furthermore counsels the serious types of the dyslexia. What are the standards of successful letter acknowledgment and naming guidance? The standards required for the better acknowledgment of the letter and the guidance are to comprehend and follow the alphabetic standards, which helps in understanding the methodical connection between the letters and the verbally expressed sound. The standards of utilizing the phonics will likewise support (Terry, 1989). What are three significant parts of perusing? Perusing Familiarity Jargon These are the three parts which are significant for the perusing (Terry, 1989). What procedures do gifted perusers use as they read to unravel new words? The gifted client utilizes the techniques of word assault which help the perusers to comprehend and articulate the new words. For disentangling the new words, one should utilize the techniques of utilizing the signs of pictures, sound uproarious the word out, will rehash the past new words and will search for the hints (Bernstein, 2004). What are the key components of deciphering guidance, and in what manner can these components can be incorporated into an every day exercise plan? The key component of the deciphering guidance is to utilize the guidance of the phonics and help the understudies to pick up the abilities of the translating. For unraveling guidance one the phonics is to be instructed with the utilization of deliberate, unequivocal and the multi tangible utilization of the phonics. These components can be incorporated with showing them with the multi tactile methodology with all the learning styles in the study hall (Setiyadi, 2014). For what reason is familiar perusing critical to appreciation, and how might it be improved? Familiar perusing helps in growing such a capacity of perusing the test rapidly and precisely. The exercises of the familiarity help in improving the musicality, perfection and speed while perusing. Also, it very well may be improved by the accomplice perusing or the continued perusing. How are perusing and spelling the same, and how would they vary? Perusing and spelling are similar as both have the equal connection between them. Both learning and perusing depend on same hidden information on the letters and the sounds. The both vary as the perusing is the subjective procedure and is a lot simpler at that point spelling (Setiyadi, 2014). How is spelling essential to perusing and composing improvement? Spelling encourages the understudies to know about the examples of the spellings and their applications. This assists with foreseeing the better structure of the obscure words which thus helps in the perusing and composing advancement (Tuan, 2010). Defineorthography, phonetics, phonology, phonics,andmorphology. Orthography is such arrangement of convections of composing a language. Phonetics manages the hints of the human discourse. Phonology is worried about the efficient sound association in the dialects. Phonics is that technique for showing composing and perusing by the building up the familiarity with the phonemic in the students. Morphology manages the examination, distinguishing proof and structure depiction of the given language (Arkãââ ±n, 2010). How does attention to other language areas influence spelling exactness? The consciousness of the other language space assists with spreading over the language abilities of the higher request, and thus helps in expanding the exactness of the spelling. What makes a word sporadic for spelling? Will a word be normal for perusing and unpredictable for spelling? Could a word be unpredictable for perusing and ordinary for spelling? The words are unpredictable for the spelling in light of the fact that a similar sound has a wide range of spellings. The words are sporadic for the spelling since they don't adhere to the standards of the phonic or spelling. Truly a word can be ordinary for perusing however sporadic for spelling, for instance, two and as well. What standards and procedures portray word learning in youth and for the duration of the life expectancy? The learning of the alphabetic standards helps in acknowledgment of the letter of the letter sets. The procedures of the phonemic mindfulness likewise help the kid to portray the words. This procedure causes the youngsters to get familiar with the alphabetic request succession of the letter from a to z (Wu and Alrabah, 2014). What elements impact word realizing during perusing? The elements, for example, the letters in order, the oral coarse speech aptitudes and the phonemic mindfulness are the elements which impacts the learning of the word during perusing. What qualities of jargon guidance best influence the advancement of jargon aptitudes? What components ought to be thought of? The free, continued perusing, noisy understanding aptitudes, use of the word reference are the attributes helps in the improvement of the jargon abilities. The elements, for example, the phonological improvement in the childrens, letter naming and the arranging aptitudes, relevant investigation, morphemic examination and related mindfulness are to be thought of (Johnson and Jackson, 2006). By what means should words be chosen for jargon guidance? The words are chosen for upgrading and building up the composition, perusing and talking aptitudes. The words chose for the jargon guidance are to be those words which are to be comprehended and utilized by the understudy without the guidance. Furthermore should choose such words which are found at a wide range of spots and is frequently utilized with the language of more elevated level. Thirdly, such words are to be chosen which are of the lower recurrence. Depict techniques for inferring word implications. Depict exercises that show singular word implications. Techniques for determining the word implications are the use of the word reference, logical examination, morphemic investigation and related mindfulness. The exercises that shows the people the word implications are the broad and wide autonomous utilization of the readings, word play or the word awareness exercises upgrades the individual learning of the word implications. How has perusing guidance changed in the course of recent years? Perusing guidance has changed a great deal in the previous 50 years, presently the strategy for the narrating is utilized. The books for the perusing are currently more promptly accessible. These days the quiet understanding guidance or the cooperative perusing directions are to be utilized. Which two basic aptitudes are required for understanding? Associating letters and sound Unraveling the content Which six stages guarantee that cognizance systems will be summed up? Earlier information actuation Producing and addressing questions Confirming and Making forecasts Representation and mental symbolism are utilized Checking perception Story structure Recognizing What procedures were distinguished by the National Reading Panel as the best or most encouraging methodologies for instructing cognizance? Depict every technique. The three transcendent systems are to be recognized by The National Reading Panel for supporting the understanding abilities: jargon guidance, planning of instructors to convey guidance identified with procedure and dynamic perusing. The procedure of jargon guidance helps in the advancement of the jargon and aides in understanding what is perused by the understudy. Second methodology is of the educators arrangement which causes the understudies to build up the perusing and comprehension of the understudies with the perusing. Third technique is the connection between the content and the peruser is a functioning procedure a requires the keen and purposeful communication. What steps do gifted perusers take when they experience a barrier to their comprehension of the content? The talented perusers utilize the perception techniques for improving the profoundly powerful understanding. The perusers additionally utilize the helpful learning and utilize the inquiry noting structures for the better comprehension of the content. References Arkãââ ±n, F. (2010). Program assessment: Skill-based language showing approach in EFL.Procedia - Social and Behavioral Sciences, 2(2), pp.3339-3350. Bernstein, S. (2004). Composing and White Privilege: Beyond Basic Skills.Pedagogy: Critical Approaches to Teaching Literature, Language, Composition, and Culture, 4(1), pp.128-132. Dincer, A. furthermore, Yesilyurt, S. (2013). Pre-Service English Teachers Beliefs on Speaking Skill Based on Motivational Orientations.English Language Teaching, 6(7). Johnson, K. furthermore, Jackson, S. (2006). Looking at language educating and other-expertise tea
Saturday, August 22, 2020
Sales, banking, people and motivation Essays
Deals, banking, individuals and inspiration Essays Deals, banking, individuals and inspiration Essay Deals, banking, individuals and inspiration Essay Unified Banking Corporation has been working as a business bank for more than thirty years expanding its number of branches in the Philippines to more than 283 destinations and a great deal of other worldwide delegate units deliberately place all inclusive. (Alliedbank 2005). The accompanying regions of concern were noted during the investigation and research of the association: a.â â â â â â Technology and globalization. The site of the bank alliedbank.com.ph needs online visit mode for online requests that needs prompt consideration. Outside rates are not refreshed early before anything else. I utilized their messaging framework for a straightforward ABA number request of their journalist bank in U.S.A. what's more, I was not offered the right response, rather I was approached to make a hunt in their reporter bankââ¬â¢s site. It was a straightforward request but then their client care delegate can't flexibly a convenient answer. Essential things they should know when they are out there in the field. Internet banking is controlled by Bancnet online with a store move mode office that doesn't work in any event, for same bank nearby exchanges. There is no presidentââ¬â¢s message in their presidentââ¬â¢s message page. I utilized the email accommodated the presidentââ¬â¢s message and I was thinking about whether it has a connection since it do esn't have a spring up window. At any rate I sent an email to the email address that was given and as of not long ago there was no answer gotten from the president nor did I get any auto email responder. The web based financial page doesn't have an online application structure for opening of new records where customers can oversee topping off the new records structure first at that point go to their ideal branches for the introduction of required prerequisites and mark. Contrasted and HSBC site, page for structures and records can be downloaded at hsbc.com.ph/ph/structures/forms.htm, HSBC I think has a greater amount of an edge to client assistance and worldwide banking. There is no cost free telephone administration number accommodated call questions. An association as worldwide as Allied Bank overseeing without the ongoing innovation to improve full-blossom client support relationship the executives framework. I wonder in the event that one loses his AT card in the night can sue t he bank for inability to give the offices to call without paying if there should be an occurrence of loses if around then he doesn't have any assets to make a paid call to the Head Office ordinary hotline number and no one in the close by branches is wakeful to make the hold out card exchange. b.â â â â â Customer administration experience and inspiration. There is an obvious absence of call focus administration portrayal and the innovation to help and support bank exercises. Bank employeeââ¬â¢s inspiration by means of innovation usage and improvement might be given by an internet banking device which may get and clutch clients forever which is evidently will be the core of any bankââ¬â¢s long haul methodology. The heart is missing now, there are just individuals moving however with complete absence of inspiration and excitement, adroit information on bank items and force initiative drives to goal obscure for a decentralize zone of power. c.â â â â â â Cross selling and inspiration. Strategically pitching bankââ¬â¢s offshoot organizations items is a decent type of trading endeavors to improve incorporatorââ¬â¢s ventures. In the event that we investigate the manner in which it was actualized, we can see that a decent piece of the post and selling procedure of the New York Life (NYL) protection items has been put on the shoulders of the bankââ¬â¢s Branch Heads (BH) and down to the shoulders of the staff. In my examination there is just the nearness of push and figures for deals amount. There was a nonappearance of checking and investigation to successful deals correspondence process among financiers and clients as far as arranging and follow up framework. The NYL association completely runs from the structure of the bank which might be the underlying arrangement however neglected to recognize corporate statement of purpose and objectives of the bank which are selling their fundamental items. NYL individu als were just there to present and close deal however subsequent meet-ups and pay special mind to forthcoming business sector were the weight of the BHs. Mabuhay Miles could be a free promotion item from Philippines Airlines which is likewise their sister organization, yet their facilitator and programming neglected to give explicit reports of a rundown of the individuals who were selected at their safe branch one after another in order. So the new records delegate needs to make a quest for the number or name of the investor first before enlisting. The board has given severe strategy of enlisting to accounts that were two years of age and over however there was no arrangement in the product of Allied Bank to handily get to store accounts with their relating ages. How would you think representatives who were given the share will figure out how to enroll investors and feel about how things work and run in the association? d.â â â â â Work conditions and additional time installments. Cost cutting and requesting bank representatives inspiration isn't all around repaid when cooling were being supplanted by electric fans to save money on power. Envision the smell and the warmth of a workplace as, for example, a hermetically sealed shut space to expound without legitimate ventilation and cooling. There is a foreordained cooling working hours. Regardless of whether we permit one unit to run it despite everything can't suit to cool the whole branch where individuals are as yet working. The most terrible that is going on is the slicing of the quantity of hours worked past ordinary hours, additional time by the representative. Recollect being endlessly from your family for such a long time a period in any event, reaching out to late nighttimes and getting paid for just a level of the work done. A generally excellent inspiration and conduct reinforcers plan to build up a revolting obstinate worker. e.â â â â â â Product information and preparing. More often than not the bank offers items and administrations with no preparation and direction made on item information. Just notices were given. Also, on the off chance that they hold trainings, representatives are not being paid for the participation. It is now a reality with the association that on the off chance that they hold half day workshops in Cebu territory specifically, it as a rule closes at around 2-3pm without any arrangements for snacks or suppers. Just light tidbits were given. Representatives would prefer not to go to classes any longer in view of the consequences for their wellbeing. Envision tuning in to your upper level administration addresses in aches of appetite on the off chance that it wonââ¬â¢t drive you to the entryways of the specialists for ailments of hyperacidity and ulcers. f.â â â â â â â Duties and obligations versus designation of capacities. Tellers and new records were given a great deal of designated duties by directors and officials. They can't take care of business in view of the arrangement of HRD in their rundown of obligations and obligations subtitled as ââ¬Å"and every other obligation and duties doled out by the branchâ⬠. The setting of their capacities isn't generally playing out their relative capacities however stretched out to the elements of the officials too. This gives a thought of chance to appreciate for some Branch Operation Officers the assignment of perusing papers nearly the whole day, making phone discussions, marking archives and making subsequent meet-ups on designated capacities. Decent compensation great work! This in reality shortens the voice of the representative to refer to manhandle. g.â â â â â Branch assignments and employment turns and inspirations. The current exchanges of branch assignments and occupation pivots without the understanding of the worker concern. 2005 notice expresses that the greatest number of years they are permitted to remain in a branch is five years in particular. Everything depends on guidelines and the board privilege to move representatives, nothing on how worker feels on the new remaining task at hand and how they respond on the nearness of their new branch assignments from home. Travel and stress make the most piece of their time going to work from north to south. What about the thought of aptitudes and working up of affinity with client care? In what capacity can HRD ignore acquaintance and time of modifications, capability, fulfillment, and worker assurance? Association change examination and proposition Consultative banking portrayed the jobs of investors as advisor to their clients augmenting perceived open doors by examining choices and helping them in their dynamic stage with most extreme certainty. This sort of way to deal with deals expects financiers to take a gander at their items and administrations from their customerââ¬â¢s perspective creation it as pertinent as an expansion in piece of the pie benefit and improvement of long haul relationship in an exceptionally serious industry. The point of convergence of selling at that point is to comprehend the requirements of the clients with all out demolition of the idea of entryway to entryway selling. The connection in this way is expanding the employeeââ¬â¢s capacity to reveal needs, take care of issues and improve circumstances of the clients to a commonly advantageous relationship. (Richardson 1984). The methodology in this manner is building connections which are an incredible complexity to the issues I have refered to in branch moves and occupation revolutions. Building relationship requires time and it wonââ¬â¢t advantage the bank if in the time that you nearly become more acquainted with the client you will be moved to another branch. In their drive for a Know Your Client (KYC) mandate, they overlooked that time incorporates such turn of events. Workers additionally experience low spirit and extraordinary worry in tolerating obligations without wanting to. Genuine inspiration comes from great authority and follows the rules set essentially. Inspirations as feelings have unknowingly set its place in the everyday operat
Saturday, August 8, 2020
join us for an online information session COLUMBIA UNIVERSITY - SIPA Admissions Blog
join us for an online information session COLUMBIA UNIVERSITY - SIPA Admissions Blog SIPA is at it again Well be online tomorrow, March 12th at 12Noon (New York time) in the middle of our busiest week to share with you why SIPA should be one of your educational destinations. We will focus on the MIA and MPA two year programs. If you havent registered for the information session, you can sign up online now. You will need access to a computer with audio, internet connection and Adobe Flash Player to participate in the session. If you rather visit us in person, youre always welcomed to come by. For our spring schedule, please visit our website.
Saturday, May 23, 2020
Sonny s Blues By James Baldwin - 1620 Words
Sonnyââ¬â¢s Blues ââ¬Å"Sonnyââ¬â¢s Bluesâ⬠was written by James Baldwin. Some of the main characters of the short story are family members that include the narrator, his brother Sonny, their mother, the narratorââ¬â¢s wife Isabel, his father and their uncle. Sonnyââ¬â¢s friend is also a main character in the story, but was not in the least helpful to Sonny. The characters live in Harlem and try to survive in very trying circumstances of crime, violence and poverty. Even though the main characters are all struggling to make it in the violent crime ridden neighborhood of Harlem, they interact and help Sonny to fulfill his dream of playing his music for a living. First, the narrator is Sonnyââ¬â¢s older brother. He is narrating the story in the first person point of view. He appears to be a successful man who is an algebra teacher with a family of a wife and two children (190). He lives in Harlem where many of the young men there are not doing as well. Many are unemployed or living in circumstances that have them work in undesirable jobs. Compared to the other young men, the narrator had escaped the streets. The narrator describes what he sees in Harlem in detail. The narrator copes with living in Harlem by not getting emotionally involved in its problems that surround him. He tries to distance himself away from it. He is also an articulate man. He describes, for instance, the housing projects as ââ¬Å"rocks in the middle of a boiling seaâ⬠(text 195).the boiling sea is the violent neighborhood of Harlem.Show MoreRelatedSonny s Blues By James Baldwin827 Words à |à 4 PagesSonnyââ¬â¢s Blues In James Baldwinââ¬â¢s ââ¬Å"Sonnyââ¬â¢s Bluesâ⬠it is only when a brother loses his child that he realizes how easy it can be to lose his brother. The narratorââ¬â¢s little brother, Sonny, was left in his charge when their parents passed away. He neglects Sonny and leaves him to work through hard decisions on his own which leads to Sonny being picked up by the police for using and selling drugs. When the narratorââ¬â¢s daughter, Grace, passes he sees how suffering can affect people and reaches outRead MoreSonny s Blues By James Baldwin1252 Words à |à 6 PagesThe story ââ¬Å"Sonnyââ¬â¢s Bluesâ⬠by James Baldwin centers on the conflicting relationship between two brothers that is explored throughout various stages of their lives. Through the structured, melodic style used by Baldwin there are reoccurring themes of suffering, family, and home that are used to further convey the idea of two brothers who love each other, but donââ¬â¢t understand eac h other. Ultimately, the relationship between the two brothers is greatly strained due them being polar opposites, their lackRead MoreJames Baldwin s Sonny s Blues956 Words à |à 4 PagesJames Baldwin brings you on an emotional ride through Harlem in the 1950ââ¬â¢s with his short story, ââ¬Å"Sonnyââ¬â¢s Blues.â⬠From the beginning, we are in media res when the unnamed narrator is informed of bad news concerning his younger, troubled brother, Sonny. Throughout the story we witness the ocean of emotions between these two brothers battling hardships from their past, through flashbacks, and present time. The setting plays an important role in ââ¬Å"Sonnyââ¬â¢s Bluesâ⬠to an extent where it is practically aRead MoreSonny s Blues By James Baldwin2300 Words à |à 10 PagesIn the short story ââ¬Å"Sonnyââ¬â¢s Bluesâ⬠, by James Baldwin there is the notion or a reoccurring theme of a conflict between light and dark between the characters. The notion is carri ed throughout the story of two brothers finding their own lights and trying to work towards a greater life. In the late 50ââ¬â¢s, after the Harlem Renaissance, adolescents are faced with drug sales everywhere and crime sprees around every corner, this is one example of the darkness in the story. Kids began to form bad habits thatRead MoreJames Baldwin s Sonny s Blues2994 Words à |à 12 PagesINTRODUCTION Sonny, from James Baldwinââ¬â¢s ââ¬Å"Sonnyââ¬â¢s Blues,â⬠is portrayed as a sufferer. He struggles with his stagnation in Harlem, his unfulfilled dreams and the disconnect between himself and his only family, his brother. However, not all hope is lost. He serves as a teacher for others, full of knowledge of how one can truly suffer and still triumph (Norton 47). Only when he is finally able to connect with his brother through music, are his ââ¬Å"bluesâ⬠finally heard and he affirms his individualityRead MoreSonny s Blues By James Baldwin1028 Words à |à 5 Pagesand influence the subjectââ¬â¢s ideas. Consciously and unconsciously, the individual reflects the confluence of his or her history and culture. In ââ¬Å"Sonnyââ¬â¢s Bluesâ⬠, a short story by James Baldwin, the dominant culture constricts the black individual. Subject to the explicit and latent biases of a racist society, the black population of ââ¬Å"Sonnyââ¬â¢s Bluesâ⬠attempt to en dure oppression and suffering and survive in an unforgiving land. However, they can thrive here with the hope and salvation provided by theRead MoreSonny s Blues By James Baldwin Essay1745 Words à |à 7 Pagesââ¬Å"Sonnyââ¬â¢s Bluesâ⬠is a narration about two siblings ââ¬â brothers - who choose very different routes in life in order to accomplish the zenith of individualism, expressionism and recognition. In doing so, they take a glimpse into one anotherââ¬â¢s spheres and learn to assent and appreciate each other for who they are. In 1951, Baldwin wrote Sonnyââ¬â¢s Blues, a story of the ills that Harlem provided its youth. In Baldwinââ¬â¢s telling of the narration, it forms a nous of liberation, an atmosphere of therapeutic acceptanceRead MoreAnalysis Of James Baldwin s Sonny s Blues Essay1154 Words à |à 5 Pagesntroduction: James Baldwin, author of Sonny s Blues, once said, I grew up with music...much more than with any other language. In a way, the mus ic I grew up with saved my life (Session 3 Inquiry: Rudolfo Anaya and James Baldwin, 2015).à Blues becomes Sonny s drug and his addiction to it his salvation. à à Even though the adults refrain from lamenting their sufferings directly to the children and telling them about the darkness, the child-narrator still intimates its marks in their facesRead MoreAnalysis Of James Baldwin s Sonny s Blues 995 Words à |à 4 PagesJames Baldwin presents an emotional journey through Harlem in the 1950ââ¬â¢s with his short story, ââ¬Å"Sonnyââ¬â¢s Blues.â⬠From the beginning, the story is in medias res when the unnamed narrator is informed of bad news concerning his younger, troubled brother, Sonny. Throughout the story there is an ocean of emotions witnessed between these two brothers as they battle hardships from their past and present time. The setting plays an important role in ââ¬Å"Sonnyââ¬â¢s Bluesâ⬠to an extent where it is practically a characterRead MoreAnalysis Of James Baldwin s Sonny s Blues Essay2104 Words à |à 9 PagesSeveral dialectics are at play in James Baldwinââ¬â¢s short story ââ¬Å"Sonnyââ¬â ¢s Bluesâ⬠including a dialectic between the narrator and his beloved brother Sonny involving their opposing responses to the sense of oppression and limitation that arises from living in Harlem. This dialectic and its resolution closely parallel Baldwinââ¬â¢s masterful use of Blues, Jazz, and Gospel music. We follow the narrator and his brother Sonny as they traverse the complexities of their individual and interconnected Harlem lives
Tuesday, May 12, 2020
The Theme Of Guilt In Macbeth - 1871 Words
At a point in someoneââ¬â¢s lifetime guilt will push them over the edge and drive them crazy. It could just be a mild deed like lying to you parents about sneaking out at night or an extreme deed like robbing or even murdering a person. In the play Macbeth, written by William Shakespeare, the main character Macbeth is driven to insanity because of all the guilt that he holds. Macbeth is not the only character in the play who goes insane because of guilt that they carry. In fact there are so many characters who have guilt that it is a main theme in the play. Shakespeare uses many different strategies to portray this theme like imagery, symbolism, motifs, and irony. Although some may argue that symbolism is the most prominent strategyâ⬠¦show more contentâ⬠¦iv. 136-140). From this quote it can be inferred that Macbeth is concerned for himself because of all of the crimes that he is committed and is scared that people are coming after him. He has already stepped in the river of blood but cannot go back because he is already too deep and plans to continue farther. Holding the guilt of killing the most beloved King and the thought that people are coming after him, drives Macbeth to making poor decisions to protect himself and the use of blood helps the reader to see how insane Macbeth really is. Macbeth is not the only character in the play who goes insane because of guilt, his wife Lady Macbeth too goes insane with holding the guilt of ruining lives of innocent people. At one point she feels so guilty she begins to have hallucinations and even starts sleepwalking and talking. During the night when she was sleepwalking she tried to remove the blood that has stained her hands and becomes extremely paranoid that the blood is not coming off. It can be inferred that even though Lady Macbeth only helped to plan the murders she never actually kill someone, but she still carries the guilt as if she did. Shakespeare is trying to showcase with the motif of blood that no matter what type of crime is committed there is still guilt andShow MoreRelatedThemes Of Guilt In Macbeth711 Words à |à 3 PagesMacbeth is a story written by Shakespear filled with many different themes. These themes are statements about life and human nature. Some of the most important themes are guilt, things are not what they seem, fate versus free will, and nature versus the unnatural. All of these themes were important to us and the story. The first theme of guilt is a message that says that you should not commit wrong doing and suffer the consequences. In Macbeth guilt is shown in many different ways but one of theRead MoreTheme Of Guilt In Macbeth901 Words à |à 4 PagesMacbeth is a beautiful literary work, with many ups and downs of each and every character. The two principal themes throughout Macbeth are the struggle for power and the resulting waves of guilt that overcome the characters, most prominently Macbeth and Lady Macbeth. The reader experiences the guilt that starts to overcome the characters and their plunge into madness. In Macbeth, Shakespeare brilliantly displays the inner workings of a guilty personââ¬â¢s mind; and uses both themes to heighten the chaosRead MoreThe Theme Of Guilt In Macbeth1150 Words à |à 5 PagesGuilt is the gut punching feeling inside in which you feel you couldââ¬â¢ve done something to prevent an action that has gone wrong. We feel so powerless to stop it and eats us on the inside until we finally do the right thing. The play Macbeth, reveals how in the end your guilt will overpower your conscience and will eventually lead you to your greatest downfall. The theme of guilt as revealed in Macbeth, continues to relate to modern society. The guilt in Macbeth compares to many situations with societyRead MoreLiterary Devices In Macbeth1308 Words à |à 6 Pagesliterary devices is theme; theme is a specific idea or lesson that an author is trying to get across.à Just a few examples are, ambition, guilt, things may not always be what they seem, or even nature verses the unnatural.à In fact, these are common themes used by one of the greatest play writes of all time, Shakespeare.à All throughout arguably his most renowned play, Macbeth, we see Shakespeare use each of the four previously listed themes.à à à One of, if not the most common theme that is shown throughoutRead MoreTheme Of Ambition In Macbeth917 Words à |à 4 PagesMacbeth Essay In the play Macbeth, there are several different themes used by the author (Shakespeare). Some of the themes that are used in the play are ambition, guilt, things are not what they seem, and natural vs unnatural. Every theme used in the play is very important to the story. Ambition is one of the themes that is used in the play that are very important to the story. Most of the characters are shown to have ambition towards something at some point or another throughout Macbeth. OneRead MoreSymbolism that Represents the Theme of Corruption in Shakespeares MacBeth1043 Words à |à 5 PagesSymbolism in MacBeth Symbolism plays an important role to emphasize the theme of corruption of power in William Shakespeares Macbeth. Throughout the play there are several main symbols repeatedly used to emphasize this theme. The contrast of light and dark representing good and evil, blood representing guilt, murder, and pain, and the archetypal pattern of purification by using water represents removal of guilt, cleansing and peace. Symbolism is used repeatedly to emphasize the theme of corruptionRead MoreEssay on The Sense of Evil Conveyed in Shakespeares Macbeth798 Words à |à 4 Pagesvariety of themes in order to convey the sense of evil. These themes are omnipresent, and well implemented into the text, as they allow the reader to visually imagine the different occurrences, and how they might lead to a sense of evil throughout. The themes included consist of appearance and reality, guilt, ambition, violence and tyranny and order and disorder. Several quotes are weaved into the text in order to e xpress more clearly the theme Shakespeare is attempting to convey. The themes all comeRead More Symbolism In Macbeth1097 Words à |à 5 PagesIn William Shakespeares Macbeth, symbolism plays a prominent role to emphasize the theme of corruption of power. Throughout the play there are several main symbols repeatedly used to emphasize this theme. The contrast of light and dark representing good and evil, blood representing guilt, murder, and pain, and the archetypal pattern of purification by using water represents removal of guilt, cleansing and peace. Symbolism is used repeatedly to emphasize the theme of corruption of power. TheRead MoreMacbeth Theme Essay1329 Words à |à 6 PagesThe play, Macbeth, Macbeth and his wife kill the king of Scotland so Macbeth can become king. As a result, of the witches since they told him about the prophecy and how he would become king. He eventually does more evil things which fills Lady Macbeth with guilt. She ends up killing herself and Macbeth ends up dying. In the play, there are numerous of themes that you can see and examples that you can find. There are five themes that we have discussed in class which are ambition, guilt, things areRead MoreThe Destruction of Guilt in Macbeth by William Shakespeare1168 Words à |à 5 PagesDestruction of Guilt In William Shakespeares play Macbeth he uses many forms of imagery, he uses this imagery to outline major themes in the book. The imagery used in the play Macbeth makes the audience immediately captivated and helps the audience connect to the characters in the play. Two major themes will be outlined in this essay and those themes will be supported and outlined by three motifs: ambition/greed, fate and hallucinations. A profound theme throughout the book Macbeth is the underlying
Wednesday, May 6, 2020
Childhood Memories Free Essays
In every human life, there is an unforgettable childhood experience. There could be many experiences or just one. These journeys can be good or bad and possibly end up beneficial or not. We will write a custom essay sample on Childhood Memories or any similar topic only for you Order Now I have had a few bad ones. However, they occurred around times when I was trying to fit in and find my inner-self. In a sense, these experiences help to define my personality. In one way or another, bad experiences can lead to great success. Now I can talk about my experiences and what they led to. This is my story. Over the years between the third grade to the eighth grade, I have tremendously struggled with friendships. To be popular was a big need during the late 1990ââ¬â¢s and early 2000ââ¬â¢s. Kids were hanging out at basketball and football games, going to school dances, starting to date and have crushes on other students, and earn reputations throughout the school. Some students already had a reputation of being very `popularââ¬â¢ while some were trying to fit in. I was one of those students. However, as time went by, I started to fit in more with cliques and different groups of friends. It sounded great however; being popular also comes with consequences. There are rumors that could be spread about you or someone else with your name in it.à Like read about memories? Read alsoà Flashbulb memory! Well, thatââ¬â¢s what happened to me. I was a friend of a student named Lorena. Our friendship was really good that we would hang out after school with other friends after riding the school bus home. As our friendship grew, so did our trust between each other. She told me that she had a crush on another student. I felt so special and popular but my 15 minutes of popularity would not last long. One day, Lorena and I had an argument. I threatened to tell people about her crush on another student. In reality, I never told anyone about her crush. One day, I was threatened verbally by some of her friends and I felt so bad. From that point on, I learned that being popular is not a big deal. Its consequences can put a damper on peopleââ¬â¢s lives and can put people under pressure such as my situation. That means, people will remember or you will remember how you used to be. In addition, people will see how you will handle situations under pressure. If you donââ¬â¢t come out strong, you will go from extremely popular to unrecognized. My 15 minutes of popularity was good to experience, but Iââ¬â¢m glad the time was up. The consequences of being popular were more effective than the popular feeling itself. My last experience came with not being alert to public dangers. The cause of this experience was partially my fault. I will never forget that day. I was in the 7th grade and it was either a Tuesday or Wednesday night at the Wizards game. I was with my after-school group. Some of us had separated and looked around the stores inside the MCI Center. I went into the Discovery Center with one of the students from the program. We looked around and enjoyed some of the scientific display models. On our way out of the Center, we happened to encounter these young teenagers or younger in the elevator with us. There were 3 of them who were from either DC or Maryland. They looked sort of troubled but I was not giving them much attention. While in the elevator, one of them asked us for a dollar. I responded with saying of five dollars, which was larger than they asked for. From this moment, I was not street smart at because I was raised with out any street troubles and had no knowledge on how to be safe while you some talks to you that you do not know. My friend jumped out the elevator on purpose and left me in with the other guys. The three of them decided to tackle me and held me on the ground. Then, one of them reached in my pockets and took a dollar. I had realized I was just robbed. After 5 seconds, the elevator made it to ground level. When I got exited the elevator, security and my after-school chaperones came and made sure everything was all right. I was in complete shock and people asked me about what happened and I said to them that they took a dollar from me. In my mind, I was thinking of what I could have done to make the situation better. The reminisce lasted several months. This incident put a major effect in my life and it changed my personality. I am much more cautious of my surroundings and whom I hang out with. I definitely learned a lot from this situation. Those were my unforgettable experiences. I learned that being popular is not the best thing. If you just be yourself, people will accept you for who you are and not for what you are trying to be. Also, the elevator incident warned me that I need to be more alert of my surroundings. I should of never told those guys I had money in the first place. Secondly, I could have founded another way to get to the ground level once I saw those guys of what theyââ¬â¢re appearance looked like. I really learned from these situations. Itââ¬â¢s hard to predict when youââ¬â¢re in the wrong place at the wrong time. Unless you use your senses, you definitely can determine what can happen. These were great experiences for me to go through. If it were not for these experiences, I would be a fake fool and a mess. Now, I have a great personality and street smarts. I have made remarkable achievements. I am one of many people who probably went though experiences like that, that made a change for the better. This experience had a good and bad part of it, but there was a lesson learned from it. There will always be a lesson learned from any experience and they are a good way for people to look at if they are having problems themselves. Experiences are part of life. How to cite Childhood Memories, Papers Childhood Memories Free Essays I remember it well. The late nights watching television when everybody was asleep, treating the last day of summer like it was the last day of the world. Waking up to the sounds of the birds hawking in the clear blue sky, where there were no clouds to be seen. We will write a custom essay sample on Childhood Memories or any similar topic only for you Order Now I remember the very first winter it snowed, that I witnessed from the safety of my warm but cozy bedroom. I can still visualize the first Snowman that I and my friend made, dressing it with our own hats and scarfââ¬â¢s. I remember well the first and last time that I went camping, the thrill of it was unbearable but going to sleep in a pitch dark forest was more than complicated, the only thing giving us light was our trusty flashlights and the little glimpses of the moonlight coming in through the trees like a beam from a helicopter search light. I remember my first ever pair of Nike runners, the only reason I wanted them was because all the ââ¬Ëââ¬â¢big boysââ¬â¢Ã¢â¬â¢ had them. I remember my visit to Syria; I must admit I had never felt so at home. The humidity was insufferable but the fun and enjoyment I had there was priceless. I remember moving to a new home. Back then it wasnââ¬â¢t the most ideal thing to do, well at least thatââ¬â¢s what I thought. It was like moving to a new country for me, leaving all my friends behind to explore the world. I remember my first ââ¬Ëââ¬â¢Racing Redââ¬â¢Ã¢â¬â¢ bicycle. At first I was afraid to go on it, thinking I would damage the bike and myself. Eventually that did happen; this brings us to my first ever painful experience. It wasnââ¬â¢t entirely my fault, I was looking back to see where my friend was while cycling the bike (an amateur mistake). I still remember the bike wheel crashing into the curb sending me flying over the handle bars, this left me with a stone in my knee, which is still there to this date. I remember my first to last day of school like it was yesterday. Recollection about it makes me feel like jumping into a time-machine and going back to those ââ¬Ëââ¬â¢Good olââ¬â¢Daysââ¬â¢Ã¢â¬â¢. I remember me getting my bag equipped and ready for the big day, the biggest day is what I thought back then. Encouraging my mam to iron my fresh new Uniform, which I thought made me look like a business-man. I remember walking in through the gates of the school, which gave me a vision of a prison. The school didnââ¬â¢t really have the atmosphere that I was expecting, well not until break time. I remember making my first friend in school, we didnââ¬â¢t talk at first but when we started playing football it all connected. I remember the first fight that happened during school, it was all over if it was a goal or not during a match we were playing. I remember the last day of school it all happened so fast, one minute we were in doing a graduation ceremony and the next; weââ¬â¢re in Subway signing each otherââ¬â¢s uniforms like we will never see each other again. Memories like these put a smile on your face whenever youââ¬â¢re down, it makes you happy whenever youââ¬â¢re sad. Itââ¬â¢s important to look back at memories to view what you have accomplished at life. And you only have two main people to thank for these memories which are; your Mom and Dad. These memories gifted to you by your parents have shaped your Past, Present and will shape your Future. How to cite Childhood Memories, Papers
Friday, May 1, 2020
Major Problems in Europe During the Fourteenth Century free essay sample
In the fourteenth century, European states faced many major problems that are evident in the history of the entire continent. These problems drastically changed the culture, religion, economy, and land. Throughout the 14th century, Europeans faced several catastrophes that changed the continentââ¬â¢s culture, land, religion, and economy, as shown in the Black Death, social upheavals, and war. The Black Death was one of the most devastating calamities in Europeââ¬â¢s written history. The Bubonic plaque was the most common form of plague during the Black Death. It was spread by black rats infested with fleas carrying a deadly bacterium. Originating from Asia, the plague spread quickly when it reached Europe in 1347 from Genoese merchants. In 1348, the plague and spread to France, and by the end of that year, to England. In northern France, some villages experienced death rates of almost up to forty percent. In England, some villages were completely wiped out. We will write a custom essay sample on Major Problems in Europe During the Fourteenth Century or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Within three years, this outbreak of disease eliminated almost two-thirds of the continentââ¬â¢s population. It took almost 200 years from Europe to return to the population level it had before the Black Death struck. The plague also eliminated hope and wiped out crops. This depleted a will to live; there was little food, safety, and hope. The only thing people had was God. People began turning to religion to save themselves and give them a purpose to live. Another major problem that stuck Europe was social upheaval. Due to the high death rates and the decreasing number of able-bodied humans following the Black Death, wages began to rise because workers had more to barter for. This forced landlords to pay more for labor, while the price of everything else was decreasing. Following that was the decline in the rank of landlords and increase of the peasantsââ¬â¢ social status. In 1358, a peasant revolt broke out in northern France. However, this revolt was not successful. Something similar happened in England, in 1381, a product of rising expectations. The peasants refused to pay a new tax, and drove out the collectors from their villages. This initiated a widespread rebellion of both townspeople and peasants. Unlike the revolt in France however, this one was successful. The poll tax was pardoned by the young king after the revolt. War was also a major problem of the fourteenth century in Europe. One famous war was the Hundred Yearsââ¬â¢ War. It was created through a struggle between the French and English. One dispute over the right of succession to the French throne also complicated the struggle. The Hundred Yearsââ¬â¢ War began with enthusiasm from knights, but the manpower ended up with the peasants. One famous hero was Joan of Arc who experienced visions from saints whom told her to have the dauphin crowned as king and free France. The war finally ended with Englandââ¬â¢s defeat. Looking back, we can see that Europe had many problems in the fourteenth century. These problems greatly affected Europe, and this is evident in the history and shaping of its culture, land, religion, and economy. The Black Death wiped out much of the population, and following that was social disruption. There became a greater need for peasants more than noblemen and landlords. Finally, war caused great distress and also showed the strength of the peasants.
Sunday, March 22, 2020
Porsche Branding Study Essay Example
Porsche Branding Study Paper Porches was completely acquired by another giant automobile company, Volkswagen GAG in July 2012 and resold 10% of its holding back to the founding family, giving them full control. Porches owns 50. 73% of the voting rights in Volkswagen GAG. Besides selling its own sportscast, Porches also provides automotive financial services, engineering services and consultation services to other automobile companies. The companys revenue has reached ?13. 9 billion with ?2. 44 billion Operating income in 2012. Porchs slogan There is no substitute demonstrates how proud they are about the exclusiveness of the brand. Currently, this company has more than 17,500 employees worldwide. The Marketing STEP Process, (Primp. 2013) The market segmentation, targeting and positioning (STEP) process is a way to define the market, create market segments, and select target customers which guide the company to develop and implement appropriate marketing mix. 1) Segmenting Consumer Markets Demographic segmentation divides the market into groups based on variables such as gender, age, income and geographical locations etc. Porches s a luxury automobile brand, its target customers are middle aged single male, mainly 35-55 years old with high average annual gross income: who are willing to spend money on high-ended and expensive consumer goods. Lately, Porches has extended its product line to the Sport Utility Vehicle (SUB) market which TA regrets the high income family group; as well as the luxury saloon/sedan targeting the business car market. Cryptographic segmentation which divides buyer into different groups based on social class, lifestyle and personality traits. Luxury sportscast are not daily necessities. People willing to ay for a Porches sportscast tend to use it as a tool to reflect their wealthy and superior social status. This is one of the reasons why Porches always advocates on its high quality engines, designs, engineering and assembled materials. 2) Target Marketing Target market consists of a set Of buyers who share common needs or characteristics that company decides to serve segmented by above criteria mentioned in 1). We will write a custom essay sample on Porsche Branding Study specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Porsche Branding Study specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Porsche Branding Study specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Designated marketing strategies have been developed to apply on different target segments. 3) Positioning Positioning statement: Offering high-ended sports car at a comparatively seasonable price among similar market players. Position Map of the vehicle market As we all know, Porches Company positioned itself as manufacturer providing High Price, High Quality sports cars. It is actually categorizing the brand with outstanding and exclusive product attributes. The price range of the Porches vehicles vary from HECK$800,OHO to depending on the types and models. It is interesting that among the high-end sportscast brands, Porches has a very special pricing strategy. Porches Company is actually positioning itself in the high-end sportscast division, but selling its cars at a imperatively reasonable price among similar market players like: Ferreira, Mistreat, Budgets, Zoned and etc. These brands are offering even more expensive sports cars when compared with the Porches Company. By putting itself in this position, Porches has successfully entered the targeted market in an easier way and allow consumers to purchase the sportscast at an affordable price. Besides, there is an interesting fact that the Porches Company is also offering Powered cars on their official website. You could search the used Porches cars through their official website by location and mind if there are any suitable used Porches cars for the customers. This move could help Porches to infiltrate its products into the general public more efficiently. The Marketing Mix, ups Marketing mix is the most flooded word in the marketing field and it is a useful tool to look at how a business is positioned to reap the benefits of marketing. A Marketing mix is mainly described by four units; including product, price, place and promotion. These units support each other and work together to maximize the benefits of Marketing. 1. Product Porches Company mainly focuses on providing specialized, high-end sports icicles. Product Variety Porches categorized its sportscast into several product lines as follow. Firstly, the Booster roadster series (the 91 1); the flagship model established its reputation in the Daytona Racing in the mid-sass and won major world championship sports car races. Secondly, the Cayman series which is a hard top car model similar to the Booster but offering in a lower price. Thirdly, the mid-size luxury Sport Utility Vehicle (SUB), the Cayenne. Lastly, the high performance luxury saloon/sedan (the Ephemera). Product Durability It is reported that for 70% of the cars produced by Porches are now still inning on the road which means the German precise engineering provided an extra long running life. Besides, the Pre-owned cars selling in their official website shows Porches has 100% confidence on its used car. Product uniqueness In terms of automobile design, a OR (rear-engine, rear-wheel drive) layout is a very unique technique. It is very rare for car manufacturers to place the engine at the back of the car, but this unique design turns out to give a physically smaller, lighter, less complex and more efficient deteriorative. This unique deteriorative is a distinctive selling proposition for Porches sportscast to fraternity from its competitors as there are nearly no car manufacturer offering such kind of chassis design. 2. Price The price of a product is a large determinant of how the market responds to the product. The key factor affecting the pricing strategy of Porches is the production cost; the company will be forced to cover the cost in order to make revenue. Competition pricing Porches sets lower price for the products when compared with its direct competitors, this allows them to capture larger market share. The vehicle prices Of the Porches Company ranged from WHISKS,OHO to By offering sportscast with similar specifications, this is definitely a very compatible price range in the market. Even at a relatively lower price, Porches still guaranteed to provide top quality vehicles and maintain its elite market status. Premium Pricing The high product prices can already tell the exclusiveness of Porches products. Consumer generally believed that a premium priced product equals to high quality. It is easy to understand that a HECK$800,OHO European Porches sportscast must be better than a HECK$200,OHO Korean Handy car. 3. Place It refers to the channel of distribution, and how reachable it is to their customers. The intermediaries offer the manufacturer greater efficiency in making goods available to target markets. Distributorship Porches Company is a world wide automobile manufacturer, they sell cars all around the globe, include: North America, Latin America, Europe, Middle East, Africa, Asia and Australia. Just like most of the automobile company, Porches makes sales through local distributors. Until 2012, there are more than 900 distributors across the world offering Porches vehicles. Shop Environment Most of the Porches distributors are located in the central business district or he prime area of the cities. This helps the company to reach the targeted customers more precise and accurately. For example Porches Hong Kong showroom locates at a very eye catching position along Gloucester Road, Wan Chi. Character oaf brand is not solely represented by the products, but also its presenting images. Borschs distributor showrooms are decorated with modern designs and spacious environment to demonstrate Porches spottiness, performance and luxury characteristics. 4. Promotion The German firm spent massive investment in promoting its brand to create awareness among the targeted customers.. Event Sponsorship Porches sponsored different kinds of motorists competitions such as the El Mans, Rally, Formula One, Indy Cars and some amateur racing. And the key success flagship model sportscast, the Porches 911, established its reputation in the Daytona Racing in the mid-sass and won major world championship sports car races. This model has been classified as Porchs most successful sportscast and more than 820,000 units had been sold until 2013. Comparative advertising is a usual method adopted by Porches. The Company used a lot of printed advertisements, they placed these printed advertisement in famous Mens magazines with masculine and stylish tone expressing their exclusiveness, sportiveness and benefits of owing a Porches car. Besides printed advertisements, Porches also made some television commercials when there is new product launch. The T PVC deliver lifestyle and slice of life messages. Customer Relations Porches has introduced the Porches Club globally; it is a community for Porches enthusiasts across different counties and cities. They conduct Porches-related events including club racing, morning drive activities, and drivers education activities. Besides Porches Club, the company also holds jugular Porches Driving Experience Day, which allows the general public to reach the Porches Sport Driving School and experience driving pleasure with their cars. By engaging targeted customers in the above activities, Porches successfully created a bonding with its customers, enhancing stronger brand loyalty. Celebrities endorsement In 2013, Porches has signed the 26-year-old world class female tennis player Maria Sharecrop as its spokesperson. Porches GAG CEO Matthias Mueller expressed that Maria Sharecrop is an exceptional athlete combining top performance in her sports with elegance and power which perfectly fits the mage of Porches. And the charming appearance of Sharecrop can definitely attract Porchs target customers middle aged male. Customer Based Brand Equity (Keller, 2003) As lenience Porches, the brand name itself already represents high performance sportscast, almost all civilized people in the world aware of this brand. However, people will not think of this brand very frequently because Porches vehicles are very high involvement products. It requires a very long consumption consideration period before making a purchase decision. Performance Comparing to its competitors, Porches is actually providing superb cars with lassie but fashionable design. Their sportscast satisfied all basic needs of customers with reliable and durable technical performance but at the same time with a comparatively lower price among its competitors. Imagery General public generally agreed that Porches is a grand master class brand; it is not available in ordinary car dealers showroom showing its exclusiveness. Besides, the Made in German represents high quality and precise. Judgments Considering its quality and credibility, Porches is well-known of its precise, excellent engineering and assembling techniques. The superiority of the rand is also one of the considerations in this area, the unique product design and compatible pricing become advantages that their competitors cannot offer. Feeling Regarding the feeling, Porches sportscast give their users fun, excitement, social approval and self-respect. The sophisticated Porches Company always means the elite status, premium vehicle and a symbol of wealthy. Resonance Concerning the resonance in users point of view, Porches did very well to build customer relationship. For example, there are many Porches enthusiasts who are keen in collecting Porchs sportscast, holding local riving event and build private Porches lovers communities. Not only the enthusiasts will participate in the above activities, ordinary drivers are also willing to share their feeling and experience with other Porches owners. Besides, official Porches club has regular newsletter to strengthen the bonding between Porches car owners and the brand. The Prism of Identity Seafarer (1992) Brand identity could be represented by a six-sided prism diagrammatically. Each market condition gives raise to concepts and methods to adapt to such conditions. When products werent so abundant, one simply resorted to an old Unique Selling Proposition. After the era of image, positioning, and brand personality, we have entered into the brand identity era. Porches Company is now ranked 78th in the Conferee Ranking The Brands Top 100 Positions. Ranking The Brands. Com collects all brand rankings published worldwide and can find the position of the brand. It is compiled on the basis of all the rankings, the position of a brand in the list is determined by the number of rankings in which it appears and takes into account its position in each ranking. Reasonably Priced Porches (left advertisement) In this advertisement, it states Look at it this way, its either an expensive portrays or a very reasonable racer. Porches is actually differentiating itself in a unique position, a high ended sport car, but one can also consider it as a very reasonable priced racer. It shows that both the product quality and pricing of Porches fall between sportscast and racer. Example of Comparative Advertising (right advertisement) In this print advertisement, it expresses the meaning of owning a Porches is different from a Ionians or a Mediumistic vehicle, no matter on performance of the car or the social approval aspect. In the left advertisement, it states that the ours of El Mans car racing exults and Porchs racers conquered most Top 1 0 places except the 8th runner-up. Theres no tougher endurance race than El Mans. stated in the lower part of the advertisement. Expressing that the extra durability and the powerful Of Porches engineering.
Thursday, March 5, 2020
Hesss Law Definition - Chemistry Glossary
Hesss Law Definition - Chemistry Glossary Hesss law states that the energy change in an overall chemical reaction is equal to the sum of the energy changes in the individual reactions comprising it. In other words, the enthalpy change of a chemical reaction (the heat of reaction at constant pressure) does not depend on the pathway between the initial and final states. The law is a variation of the first law of thermodynamics and conservation of energy. Importance of Hesss Law Because Hesss law holds true, its possible to break a chemical reaction into multiple steps and use the standard enthalpies of formation to find the overall energy of a chemical reaction. Standard enthalpy tables are compiled from empirical data, usually acquired using calorimetry. Using these tables, its possible to calculate whether or not a more complex reaction is thermodynamically favorable or not. Applications of Hesss Law In addition to calculating the enthalpy of a reaction rather than directly measuring it, Hesss law is used to: Find electron affinities based on theoretical lattice energy.Calculate heat change of phase transitions.Calculate heat change when a substance changes allotropes.Find the heat of formation of an unstable intermediate in a reaction.Find the lattice energy of ionic compounds. Sources Chakrabarty, D.K. (2001). An Introduction to Physical Chemistry. Mumbai: Alpha Science. pp. 34ââ¬â37. ISBN 1-84265-059-9.Leicester, Henry M. (1951). Germain Henri Hess and the Foundations of Thermochemistry. The Journal of Chemical Education. 28 (11): 581ââ¬â583. doi:10.1021/ed028p581
Tuesday, February 18, 2020
How free is the free market Essay Example | Topics and Well Written Essays - 1250 words
How free is the free market - Essay Example The first example which comes to mind is the labour market and western democracies such as the UK and the US pride themselves on being welfare states which regulate how the labour is governed (Chomsky, 1996). However, this governance and control may have political objectives as described by Adams (2002). Unemployment becomes an important question for governments therefore they may try to maintain low unemployment figures with the regulation of the labour market (Sloman, 2004). In essence, what should have been a free market in an economic system is turned into a controlled market. It could be asked why a system which promotes the idea of a free market as described by Adam Smith and many others who came after him actually seeks to regulate labour at all? The notions concerning the acceptance of a free market and competition between individuals seem to run counter to labour regulations and minimum wage laws (Chomsky, 1999). The answer given to solve this apparent disjoint is that regulations are supposed to protect people from those who may exploit them. For instance, without proper regulations created by the government bodies the labour market could become imperfect as factory owners could be unfair to the labour they have employed (Botero et. al., 2004). Richardson (1999) says that, ââ¬Å"regulation of the labour market has been a feature of Western economies since it was proposed as an amelioration of some of the worst abuses of workers experienced during the Industrial Revolution (Richardson, 1999, Pg. 1)â⬠. Undoubtedly, the situation during the Industrial Revolution meant that mill owners could treat their labour as they wished no regulatory controls existed on wages or work hours. The situation might be not have changed much today had there been no control on the market even though writers such as Chomsky (1999) suggest that the neoliberal agenda allows the exploitation of
Monday, February 3, 2020
Avon Company Research Paper Example | Topics and Well Written Essays - 5000 words
Avon Company - Research Paper Example The company has 43,000 employees, is on the New York Stock exchange with the ticker symbol AVP and the NAIC is 32562 Toilet Preparation Manufacturing and 45439 Other Direct Selling Establishments. The company has recently made efforts to go back to its originating sales model where sales representatives are given a career opportunity through selling their products (Reference for Business, 2011). A new sales Leadership Model, a formation of the Direct-Selling Model, however, has been put into place as the former pyramid model has been a cause for concern with a reputation of impossible goals. The company currently has over 650,000 sales representatives in the United States, however, 70-75% of the sales are still from international subsidiaries. There is a poor retention rate, however, so therefore the three level Leadership Model has provided for a structure of mentorship where each salesperson recruits others and mentors them towards the next level. In the Leadership Model, each sale s person must sell themselves, rather than living off of the sales of others as is done in the pyramid model. (Willet, 2010). According to Avon Company, Inc. (2011), ââ¬Å"Avon has a proven history of delivering first-to-market beauty technologies, making the company a perennial game-changerâ⬠. ... As the first product offered by the Avon company, perfume and fragrance products are a central part of the Avon line. Personal Care products are defined by the older, well-respected and popular line Skin-so Soft, as well as newer lines such as Avon Naturals, Liiv Botanicals, Moisture Therapy, and Foot Works. The Haircare lines are an important part of the company as well and are under the brand Advance Techniques, Color Protection, Daily Shine, Damage Repair, Frizz Control, Keep Clear, Volume, Toni Brattin, and Conair. The final division is under the heading Jewelry which has the brand Inspirational Treasures under the general Avon brand. Avon also sells clothing with the brands Curves and Slim Wear as two of the brands underneath the overall basic Avon heading. Avon also sells divisions of goods under the headings home, children, which includes bath and body, fashion, room decor, and toys, men, which highlights a line of skincare and fragrance under the celebrity name Patrick Dempse y (Avon Company, Inc., 2011). Avon also sponsors several lines of products that are associated with fundraising and dedicated to the betterment of the world. The products that are purchased through these divisions go towards contributions to individual organizations that have social relevance. Avon Walk Products are dedicated towards breast cancer awareness and research. Pink Ribbon Products are dedicated towards the same goals as the Avon Walk Products. The Empowerment Collection is dedicated towards womenââ¬â¢s empowerment issues and supports various causes that are relevant to the advancement of womenââ¬â¢s issues. Finally, Hello Green Tomorrow, which currently only includes an aluminum water bottle, is
Sunday, January 26, 2020
Opportunity Analysis For Precious Pets
Opportunity Analysis For Precious Pets In the society today, pets have been becoming an important family member in the families around the word. More and more people tend to treat their pets like a child rather than just a pet. And the pet care and pet food industry becomes popular. There is statistics suggesting that the pets population is ever increasing around the world developed countries. It is shown in the report that the 63% of households own pet in Australia, the pet ownership is 63% in the USA and 53% in the UK. With the increasing population of pet in these countries the pet industry is making a greater contribution to the economy of the countries (Contribution of pet economy to the Australian industry report, 2006a). So the work team is expecting a good prospect for their new project-the Precious Pet private club. The Precious Pet Private Club tends to supply the basic pet care, along with the pet and pet owner interactive sports, the pets restaurant and the pets-in hotel, of course a cafà © where the pet owner can get their stomach filled. The target of our business is to supply the pet and pet owner a common space to interact and enjoy a special holiday together. Content Table Content Table 3 1.0 Introduction 4 2.0 Opportunities in the pet industry 5 2.1 The trend of pets population in the developed countries. 5 2.2 The profit prospect in the pet industry 5 2.3 The pet owners attitude toward the pets 6 3.0 The major competitor analysis 6 4.0 The operation structure of the Precious Pets Private Club 7 4.1 The business model 7 4.2 The human resource for the Club 8 5.0 The SWOT analysis of Precious Pets Private Club 9 5.1 The Strength analysis 9 5.2 The weakness analysis 9 5.3 The opportunity analysis 10 5.4 The threats analysis 10 6.0 Conclusion 10 Reference 11 Further reading 12 1.0 Introduction It is clear through the statistics that the pet care industry is a big and increasing industry. More and more organizations tend to supply service for the pets. The pets-only product is even more expensive than the peoples. So there is a larger profit margin that than the usual product for people. Many food manufacturers engage into the industry and become the leaders, too. For example Nestle and Mars both take not bad market shares in the pet food industry. So it can be estimated that the pet industry is a new industry with a great potential. That is why the Precious Pet Private Club being chosen as the target project. The report will be composed of four parts-the pet industry opportunity analysis, the major competitor analysis and market environment research, the operation structure of Precious Pet Private Club, SWOT analysis of Precious Pet Private Club. The Pet industry analysis will present a clear demonstration of the opportunity in the industry. The analysis will decide if there is a potential for the Precious Pet Private Club to grasp a profit in the industry. If the opportunity to survive is to thin, the project ought to be given up. Then the market environment research will give hint where the major competitors are around the Precious Pets Private Club and leave the Precious Pets Private Club on the defending status. The operation structure decides how the organization will be run and the SWOT analysis will propose a clear understanding of the organization itself. 2.0 Opportunities in the pet industry 2.1 The trend of pets population in the developed countries. It is mentioned in the executive summary that the pets population is ever increasing, and the statistics will prove that. The statistics report pointed out that in the US the number of dogs per 100 people has increased. The number of dogs per 100 people in the US is 25 in 2005 and the number is 22 in 2001. While compared to the dog population increase in the US, the number in the UK and Australia was decreasing slightly since 2002. The situation with the cats population is similar. In the USA about 31 cats are kept in 100 households, and the number of cats per 100 people is only 28. (Contribution of pet economy to the Australian industry report, 2006b) 2.2 The profit prospect in the pet industry Since the Americans are likely to keep more pets, the pet industries contribution to the national economy can not be neglected. It is reported that the contribution of the pet industry to the USA economy is ever growing each year. The American Pet Products Association (APPA) announced that there were estimated 69.1 million pet owning households and they will contribute US$35.9 billion in the pet product expenditure. On the average it equates that every pet owning family will spent US$519 annually on their pets. (Contribution of pet economy to the Australian industry report, 2006c) 2.3 The pet owners attitude toward the pets The pet industry will make a remarkable contribution to the economy; it is still the pets owners contribution. How they spend money on their lovely pets is the way how we could provide service and make money of course. The families today tend to treat their pets like a child rather than a household-kept animal. A new survey in Australia has proved that concept of pet parent rather than a pet owner. The study can indicate that the people are sharing a close emotion bond with their loving pets. Most of them shows a responsible attitude, and they love their pets, would protect them and spent money for them. In this study 85% of pet owners treated their pet part of the family or just like a child and 57% interviewed pet owners take their pet their best friend. 21% of pet owners often/sometimes celebrate their pets birthday and 44% of pet owners give their pet presents for Christmas or other special occasions. Similar studies have been conducted in other countries with similar results, indicating that this is a worldwide trend.(Industry Trends for 2009) The statistics from the pet industry will suggest there are profitable room the industry enterers. The pet care industry has become a general service industry which is accepted by people and more types of services will appear to attract the profit. 3.0 The major competitor analysis The Precious Pet Private Club is a comprehensive pet care club, which consist of the popular pet restaurant and pet hotel. The new concept is the pet-owner interactive sports program. And the pet restaurant and pet hotels are not so new. So there is no doubt they would project a competitive challenge to our business. And the regular pet product retailing place such as the pet food store, and the super market and convenience store could attract the customer who would come to our pet restaurant. Then the pet beauty center is another major competitor. The pet beauty center is a pet service provider, too and will provide some pet products such as food, the pet only shampoo, clothes and so on. The business model contains the product retailing and pet service, similar to the comprehensive service provider, the Precious Pets Private Club. And the beauty service is the major profit source. And for the Precious Pets Private Club target to the upper level pet owner customers. The service provi ded will be packaged and sell to those who would like to build closer emotional bonds with their lovely pets. The business model will be explained in the operation structure part. The market environment research could bring back the information that around the Precious Pets Private Club there are 2 special pet product stores and 1 pet beauty service center. The supermarket or convenience stores are the traditional pet food and pet product retailers, too. 4.0 The operation structure of the Precious Pets Private Club 4.1 The business model The Precious Pets Private Club will consist of four major business categories. The basic pets care such as the pet beauty service will be supplied. The pet owners can get their pets washed and get dressed to match the happy mode of the pet owner and the pets in the short vacation. The pet owner sports programs could let the pet in when ever the pet owner want to do sports in the club. And some pet training could be a choice. Here the owner could train their pets to finish litter tricks and increase the interaction between the pets and the owner. The pet theme restaurants will put the focus on the pets self-service food supply. All kinds of major branded pet foods will be served and the pets can choose the food they like and would not be confined to the usual pet food at home. It is a special experience for the pets. If the pet owner can not tell which brand of pet food their pets prefer, just bring them to the pet self-service restaurant and let them decide. The fourth part is the p et-in hotel. The club tended to supply a good place to spend a day or even a weekend for the pets and their owners. And the pet-in hotel let the owner take their pets to the hotel together. The hotel could supply the bed where the pet and the owner could share or if the pet owner would like the pet to sleep alone, the hotel could also supply a single pet bed, a blanket, a basket or a pet room. The owner could keep their pet in the room they booked. At the very beginning the pet-in club would supply at most 10 rooms, because the room maintenance would be a little expensive. Except for the four major business categories, the club could accommodate some pets exhibition. And the service of the club will be provided to the club member only. To demonstrate the business structure clearly, the figure below could be referred. Precious Pets Private Club Pet-in hotel Pet self-service restaurant Interactive sports program Basic pet care 4.2 The human resource for the Club According to the business model the club needs to resemble the four service model together. Each business category will need a supervisor who is in charge of the product design for this business category, included in the expecting employee number for each sector. 3 pet care worker for the basic pet care center providing the necessary service including wash the pet and dress the pet. 2 workers for the interactive sports program, provide the guidance work to show the customer around the sports programs and fulfill some job schedule connected to other sections. The pet self-service restaurant will employ 4 employees to refill the food supply and tidy the restaurant. 2 employees will be hired for the hotel sector to maintain the hotel rooms and keep the room comfortable for a pet and owner staying together. 5.0 The SWOT analysis of Precious Pets Private Club The SWOT analysis is the process of analyzing organizations and their environments based on their strengths, weaknesses, opportunities and threats. The analysis would include the environmental analysis and the organizational analysis. The environment analysis is the external factors analysis, which is the process of scanning the business environment for threats and opportunities. The organizational analysis is internal factors analysis, which is the process of analyzing a firms strengths and weaknesses (Weihrich, 1982). 5.1 The Strength analysis The comprehensive service model would be fresh for the pet owners. The target is to server the upper level pet owners who have a strong demand for establishing an emotional tie with their pets. So the target would decide all the programs in the club is special for interactive pet and pet owner. All the programs could be finished by the owner here. But all the necessary products are ready to use. The club is small and would supply total membership type consumption. The members could establish good relations and could stay with the club for a longer time. 5.2 The weakness analysis The products are still basic. Though the business categories have been defined and the comprehensive pet service club is new, the products of each category are still not attractive enough. The products need more development and innovation to attract the customer closely so they will come and stay with the club. 5.3 The opportunity analysis The expenditure on pet is increasing according to statistics, which can guaranty a stable pet expenditure market. People obviously to accept the new type of the pet service and the survey indicates a stable customer expense trend. 5.4 The threats analysis The big pet industry market could be affected by the economy downturn. Since 2009, the global financial crisis has shadowed the peoples lives. People tend to cut down expense. So the expenditure on pets will be cut down to an extent. It would influence our market strategy under such an economy environment. Many of our market strategies will gain little effects. 6.0 Conclusion The team selects the comprehensive pet service club and tends to push the service package to the market through the membership of club. The business is new and the target of the products is clear. But as the SWOT analysis has revealed, the product mix is too easy, and can be copied by other business. So the in-depth product development is very necessary. The service model could be innovative, too. All the target of the organization should be focused on a close emotional tie and interactions between the pet and pet owner, which should become the core competitiveness of the Precious Pets Private Club.
Saturday, January 18, 2020
Cultivating an Equal Opportunity Society
Question: Do you think cultivating an equal opportunity society has helped countries such as South Africa and America to move forward? In a carefully worded essay, show why this is the case or why it is not. The equity act was implemented after apartheid in South Africa and America in order to force businesses to hire disadvantaged groups in order to amend the imbalance apartheid created in the economy. The equity act is very much needed in a country where racism led to a minority group being developed.In my opinion the equity act has a very important role in reinstating a sense of believe in a better future. There is no point in telling a minority group they are free to do anything but then not force the majority group to allow this. The majority group could go on refusing to hire minority groups, still harbouring a racist view. You cannot expect people to instantly change their long standing views of discrimination and overnight start hiring different races and genders.It is a slow process and education, trust and forgiveness are not easily acquired. Here the equity act aims to force people to accept the change and move forward letting go of discrimination. Now in South Africa I believe the equity act has allowed our country to move away from formal apartheid and into a time where the focus on race and gender has become bigger than ever. Today when you apply for an education, bursary or job your race and gender is a major deciding factor for the recruiter or employer.By law in South Africa if you have a business that employs more than 50 people you have to comply with the regulations and rules set out in Employment Equity act, this is also known as Black Economic Empowerment(BEE) and should you not achieve the desired level of BEE status your business can be fined. The higher your BEE status the more likely you are to win government contracts ensuring higher paid jobs for your business. Because of the need for a BEE status, employersââ¬â¢ criteria for hiri ng staff have shifted from capabilities and merit to race and gender.An employer will much rather hire a staff member that will ensure the business a hire BEE status than hire a staff member that will not increase his status or even worse lead to him to being fined. Even though the latter staff member may be more qualified than the first staff member the employer will gain more funs with a less capable employee than with a highly skilled employee of the wrong race or gender. Because the employer is now forced to hire less skilled workers his more skilled workers have to work harder to make up for the employees who cannot perform the duties.This leads to feeling of hatred and discrimination among employees. Companies may also struggle to find people of a certain group that is qualified to perform a task and so leave the company under staffed and not capable of providing a service or product. This situation leads to not only a drop in quality of services and products but these busines ses also receive more work as winning a contract is purely based on what race and gender works for you. Companies have moved from wanting to provide top quality services and products to wanting the correct race and gender to work for them.Your standard of work is no longer important, just what you look like. How is that a move forward from focusing on skin colour? Disadvantage groups now have more opportunities available to them now but your race, gender, family tradition and religion greatly influence your worldview and interests. For this reason many economic sectors lack the people required to meet BEE status. I interviewed a director of a security company in my home town and he had this to say about the equity act. Mr Smith runs a private security company in Cape Town and employs 150 security guards.He only has a level 2 BEE status. Mr Smith explained to me that due to the nature of the tasks required in his company, male employees are more attracted to the job. In order to comp ly with the employment equity act he has to hire a certain percentage of people from previously disadvantaged groups. Unfortunately these people lack the funds required to be educated as security guards. Mr Smith has to pay for these people to be educated costing his company a large amount every year and he can also only afford to educate a certain amount of people of the required race, leaving his company understaffed.For example say he has to employ 20 Indians but can only afford to educate 10 Indians. He is not allowed to hire 10 staff members from another group and thus leaving his company understaffed by 10 people. He also has problems finding females to hire as security is not viewed as a job suited for females. For this reason his BEE status is very low and he has almost no chance in acquiring large government contracts needed to grow his business not even mentioning being under staffed. If he doesnââ¬â¢t comply with BEE he will be fined and in order to comply with BEE he has to pay to educate the proper race.It is a vicious cycle and is created from an act looking at empowering our country. In this situation all the act is doing is decreasing job opportunities as implementing this act becomes too costly for small businesses. Trough BEE many disadvantaged groups have been receiving job positions they are not qualified for. Under skilled people are being made directors of companies purely to increase BEE status and thus increase contracts for the company. These directors often still harbour a feeling of oppression and revenge.Many disadvantaged people believe the ââ¬Å"whitesâ⬠owe them everything after apartheid and when these people are then put in power they ignore the regulation of the equity act. They want revenge for their suffering and will only favour their race or gender. Due to the lack of monitoring the implementation of the equity act, many companies are never fined for not complying with the act. There are companies playing by the r ules and suffering and there are companies ignoring the rules, favouring their ââ¬Å"ownâ⬠in the job market and bribing their way to the top.We are now seeing companies with a majority of one race being born creating more hatred among groups. This goes for previously disadvantaged groups and advantaged groups. When your race and gender becomes a criterion for employment victimization will always be a factor. Before the equity act you where hired based on merit, sure disadvantaged groups didnââ¬â¢t even stand a chance as their access to education where restricted but being hired based on your label is fuelling blame and discrimination now more than ever.Not only is the act exaggerating the very problem it seeks to solve it is now giving people a valid criteria and reason for discrimination. People will always seek to blame and point out differences among themselves, this act just allows the differences among people to be taken more seriously. I have heard many times people say,â⬠he was only hired because they need more black people,â⬠or ââ¬Å"She only won because she is a women and they need to have a female win so they can keep their government sponsorship. It is a really sad situation to be in when you no longer have to do your best to achieve success but can achieve success by purely applying to a company or university that is short on filling their BEE criteria. Not only is this a bad thing for skilled people who are losing jobs based on race but it is detrimental to skilled people being hired in suitable positions all while there, they are being frowned upon. I can definitely see the equity act as necessary in our country. It is vital for educating the majority about the minority and vice versa. It is important for empowering en providing confidence in oppressed groups.It can eliminate the stereotypes of a white manââ¬â¢s job or a black ladiesââ¬â¢ job. Society can grow so much from being pushed to integrate our relationships w ith other groups and us as a country can rectify our differences but unfortunately this act has illuminated our differences and used it as its very criteria for success. We are moving backwards and our standard of service and quality of products are dropping. Businesses are suffering and the people who do strive for excellence are stepping back in order to favour an attitude of ââ¬Å"the world owes me everythingâ⬠.The people are not ready for such an act. Our focus on difference and our ââ¬Å"revengeâ⬠attitudes are over shadowing our goal of working as one. I donââ¬â¢t expect people to forget about apartheid, its effects will still be felt for many years, but I do believe if we can realise that we all do have a chance at an equal opportunity for success, we can create an economy fuelled by one goal, a brighter future for all. Unfortunately right now we are slipping into reverse creating a world worse than before.
Friday, January 10, 2020
Movie Analysis Girl Dragon Tattoo
The Heroââ¬â¢s journey is a classic form of storytelling that has been used for thousands of years. All stories share common elements in their structure. In todayââ¬â¢s modern films the representations of these elements have been warped and twisted but remain for the most part unchanged. This paper follows the foreign film The Girl with the Dragon Tattoo directed by Niels Arden Oplev and based on the book by Stieg Larsson through the Heroââ¬â¢s Journey.There was something lost in watching the film with subtitles; by not knowing the language there is an element lost in the film. ââ¬Å"however, in an effort to have the subtitles match the action on screen, the subtlety, idiom, and nuance of a language are often and by necessity, neglected. â⬠(Barsam & Monahan, 2010) The Girl with the Dragon Tattoo in essence tells two parallel Heroââ¬â¢s Journeyââ¬â¢s which mesh and split over the course of the film. In the Ordinary World weââ¬â¢re introduced to Mikale Blomkvis t (Michael Nyqvist) and Lizbeth Salander (Noomi Rapace).We find Mikale a defeated investigative journalist found guilty of libel and Lizbeth a 24 quiet, Goth hacker. Mikaleââ¬â¢s sentence appears as a Call to Adventure with him spend more time with his sister and relatives before heââ¬â¢s due to serve his jail time. In the context of the film it is the beginning of his journey. The Call to Adventure is typically characterized by a challenge or problem being introduced or becoming more significant. Lizbethââ¬â¢s is the appointment of her new guardian; a cruel and abusive man that takes control of her life.Mikaleââ¬â¢s Call to Adventure is being contacted by billionaire Henrik Vanger (Sven-Bertil Taube) to investigate the disappearance of his niece Harriet, who vanished 40 years ago. The Refusal of the Call is an unwillingness to change to meet the challenge or solve the problem. This is seen in the film by Lizbeth waling out of a meeting with her guardian after refusing t o answer questions about her life. With Mikale the Refusal is shown by his reluctance to the investigation for Henrik brought on by his defeat in court. The Meeting of the Mentor involves overcoming this reluctance and initial problem.In The Girl with the Dragon Tattoo the mentor for either Lizbeth or Mikale is different from the norm usually associated with the role. For Lizbeth dealing with the abusive guardian she is mentored in dealing with this problem by drawing from herself and her past experiences, using her own talents to solve her issues with him permanently. Mikaleââ¬â¢s mentor is not one person but two; he is encouraged by both Henrik and Harriet through the things and words she left behind. In Crossing the Threshold the hero accepts the challenge entering into the special world.Mikale enters the special world is signified twice in the film; first when he agrees to investigate Harrietââ¬â¢s disappearance and second when he arrives where she disappeared a remote, gl oomy island with chilling weather and frost residents. Lizbeth Crosses the Threshold in two different times in the film first when she is forced to deal with her guardian when she needs money for a new computer and then when she emails Mikale involving herself in the world he is submersed in. The Tests, Allies, and Enemies section is the section of the journey where the hero encounters tests and meets allies and enemies just as the title implies.In The Girl with the Dragon Tattoo the Tests, Allies, and Enemies is a rather long stretch of the film that despite its length maintains interest and suspense. This section of the journey can be split in half. In the first half Lizbeth and Mikale continue along the own Heroââ¬â¢s Journey; in the second half their journeyââ¬â¢s have merged together. In the first half Lizbeth faces several tests and confronts her enemy. Her tests manifest in her abuse at the hands of her guardian and her subsequent defeat of him completing in a way Lizbe thââ¬â¢s minor Heroââ¬â¢s Journey.Lizbethââ¬â¢s next significant test is where her journey begins to mesh with Mikaleââ¬â¢s. During Mikaleââ¬â¢s first half of the Tests, Allies, and Enemies section he begins to sort through the mounds of evidence and information accumulated over the years. His first test begins with him reigniting his journalistic spark for him to truly investigate this mystery. During the beginning of his investigation he is introduced or told of the other members of the Vanger family where he seems to find allies in Martin Vanger (Peter Haber) and his wife.With Henrikââ¬â¢s suspicions and information the rest of the Vanger family becomes his suspects and enemies. Mikale finds his allies in Henrik and chief of police Morell (Bjorn Granath). In the second half of the section the journeys of Lizbeth and Mikale mesh. ââ¬Å"She finds her own emotional needs nurtured by the nature of the caseâ⬠(Ebert, 2010) compelling Lizbeth to send Mikale an e mail when she notices a pattern while looking through his files. After initial contact they become allies in solving the case.Working together as allies they discover a disturbing revelation about the nature of Harrietââ¬â¢s disappearance. Approaching the Inmost Cave is the stage where the hero prepares for the coming confrontation. This is where Mikale takes what he and Lizbeth have gathered to update Henrik. This leads the film to the Ordeal where the Hero faces the crisis, fear, and death. This manifests in the film with the family on the island confronting Mikale to express their concerns over his investigation, after which the island seems darker with suspicion everywhere.The central point of the Ordeal is that after the meeting while running through the woods someone takes several shots at Mikale, nearly killing him. The Reward where the hero is rewarded for surviving the ordeal is represented in the film by Mikale and Lizbeth with help from Morell get the last clue that ma kes all the other pieces of the puzzle fit together. This sets them on the path to solving the mystery. The Road Back Sequence is the point in the journey where the hero recommits to completing the journey.This is represented by Mikale and Lizbeth using the secret they discovered to find who they believe was responsible for all that happened. While Lizbeth investigates records for proof of identity Mikale investigates the suspectââ¬â¢s house where he is nearly shot, till he is rescued by one of his allies. Lizbeth makes a startling discovery in the records and rushes to alert Mikale, who has been captured by the one responsible. The Resurrection is where the Hero faces the final challenge on the threshold home.This is shown when Mikale learns the truth straight from the mouth and his life hangs by a thread. As he faces death Lizbeth returns in time to save him. The police arrive and the truth comes out to all. The last part of the Heroââ¬â¢s Journey is the Return with the Elix ir. This where has happened in the special world has benefits in the ordinary world. In the ordinary world Mikale revives a gift from Lizbeth while serving his sentence which helps with his renewed inspiration for journalism. Lizbeth takes from her journey the courage to make amends with her past and to move on with her future.
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